The purpose of the Transportation Demand Management (TDM) Program is implement strategies that encourage the use of sustainable transportation options and enhance mobility. TDM initiatives work toward ensuring that people’s trips are safe, reliable, and convenient while discouraging driving, managing congestion, and reducing Vehicle Miles Traveled (VMT).

As defined in the 2004 Transportation Expenditure Plan, Measure A provides the Alternative Congestion Relief (ACR) Program with a one percent share of the sales tax revenue collected. Additionally, with the adoption of the SMCTA Strategic Plan 2025-2029, the Measure W Highway Program continued forward a subcategory set aside of four percent for TDM projects that work to reduce congestion. The SMCTA Strategic Plan 2025-2029 projected that Measure A and W will generate approximately $2 million per year in available funding for the TDM Program.

Additionally, with the adoption of the TA Strategic Plan 2020-2024, the Measure W Countywide Highway Congestion category included a set aside of four percent for TDM projects and programs that contribute to a reduction of vehicle miles travelled on the highway system. This equates to about one percent of all Measure W sales tax dollars for an additional $819,000 per year and a total of $24 million of the life of Measure W.

The primary goals for the TDM Program are to:

  • Provide Congestion Relief
  • Increase Sustainable Transportation Options
  • Promote Sustainability & Health
  • Encourage Economic Development Opportunities
  • Invest Funding Equitably

Success for the TDM program is reduced reliance on automobiles for travel and making it easier to access or afford all types of transportation options. 

What types of projects could be considered TDM strategies?

Intelligent Transportation Systems (ITS) Projects: Mobility hubs with dynamic wayfinding, transit signal priority, dynamic parking signs, autonomous vehicles, data purchasing, etc.

Congestion Demand & Relief: TDM monitoring, guaranteed ride home subsidies, carpool or vanpools,  parking management, etc.

Sustainable Transportation Options: E-bike or scootshare programs and subsidies, bus stop upgrades, bicycle and pedestrian crossings, wayfinding signage, bike parking, etc.

Commute.org Operations & Countywide TDM Monitoring (Ongoing)

Commute.org is a joint powers authority (JPA) comprised of 17 cities and towns as well as the County of San Mateo. Formed in 2000, the agency provides transportation demand management (TDM) programming and services to employers, residents, and commuters. Funding comes from a variety of local and regional public sources as well as contributions from private-sector participants in the agency’s first/last mile shuttle program. Measure A provides direct funding for Commute.org's annual operating budget and provides direct funding to monitor TDM requirements of developments in San Mateo County on behalf of all local jurisdictions. 

Town of Hillsborough Eucalyptus Pedestrian Pathway Project (Constructed)

The Town of Hillsborough undertook a pathway upgrade and enhancement project to provide greater pedestrian accessibility and safety along Eucalyptus Avenue to to improve conditions for those walking to North Elementary School and Crocker Middle School. The project included a permeable concreate path with landscaped buffer zone between the pedestrian path and the edge of the roadway to separate pedestrians from vehicles and creating a more comfortable environment. These improvements are designed to encourage a larger portion students within 0.5 miles of the schools to walk instead of being driven to alleviate school-related congestion on small local roadways.

ACR/TDM Plan

The TA Strategic Plan 2020-2024 directed TA staff to initiate the development of an ACR/TDM Plan that would combine the goals and core principles of the Measure A and Measure W categories into one consolidated program. The ACR/TDM Plan was developed to guide investment decisions and funding allocations for the Measure A ACR Program and the TDM subcategory of the Measure W Countywide Highway Congestion Improvements program. The Plan provides a vision for the ACR/TDM program, program guidelines, example eligible projects/programs, and evaluation criteria for future Calls for Projects (CFP). The TA Board of Directors adopted the ACR/TDM Plan in January 2022.

Final ACR/TDM Plan (Adopted January 2022)

 

Funded Projects

Call for Projects Awards

This section will be updated as program funding is awarded. Please visit this page for more information on the TDM program Call for Projects process. 

Funded Projects

  • 2022 TDM Program Call for Projects Awards & Descriptions
  • 2024 TDM Program Call for Projects Awards & Descriptions
  • 2025 TDM Program Call for Projects Awards & Descriptions

To get more general information on Commute.org services, please visit: https://commute.org/